Universal lock extension market, "lock" prison 250 million overseas market

Wenzhou City General Lock Co., Ltd., the market isEarly as a decade ago, GM had been aware of the
now warming up.significance of innovation. Since then, they took a year
In the just concluded the 105th Canton Fair, theySell 4% of the amount invested in R & D of new
harvested 280 thousand dollars in the intention toproducts go, dozens of new products each year. As
turnover, the only kindly turned down in Septemberof last year, GM small Bike lock A resolution on
after foreign orders. Because of their production tasksaccess to 93 national patents. Products sold in 2008,
currently very busy, turned down in September after65% of new products, and these new products for
the order, mainly to control the risk of long-term ordersthe enterprises to create a 90% profit last year. The
for the cost.company also received "high-tech enterprise in
Turned down orders do not regret it? "No, we are notZhejiang Province", "patent model enterprises in
afraid of the future did not order!" Chapter chairmanZhejiang Province" and "national Spark Program
for Ming said with confidence.Implementation Unit", "National Standards drafting unit"
His confidence comes from a set of data: Accordingand many other honors.
to statistics, last year the second half of the firstOrder to smooth the European market, free from EU "
quarter of this year, industry, foreign trade exports inElectric , Electronic Equipment limit the use of certain
Wenzhou lock down 30%; while the export volume ofhazardous substances "and other trade barriers,"
foreign trade last year, General Lock 2.5 billiondifficulties "are still common Environmental protection ,
increased by 15% year on year; in the first quarter, theSecurity product development up and down effort.
company's foreign trade surpasses last year's firstLast year, the company finally broke through to the
quarter exports increased by 16%.EU's trade barriers, to get a passport to the EU
The results obtained show that the generic company'smarket.
strength and charm. Zhang Ming said for now theLock in 275 manufacturing enterprises in Wenzhou,
company R & D, production technology and brandthey is the only through the EU, "Electrical and
strength increased a lot than before, not only by theElectronic Equipment Directive restricting the use of
market acceptance of products, and more right tocertain hazardous substances" and other trade
speak. At the same time, they also from the globalbarriers in the business.
Financial Crisis was a market opportunity.Charm: Brand "ring" to international giant
Strengths: technology turn the international "threshold"Lock into the general workshop, finished printed lock on
At the 105th Canton Fair, GM showed the lock wasthe "TONYON" the trademark eye-catching. The
developed specifically for this exhibition of 10 severalbrand is GM spent ten years time "grinding" out of the
new products, including bicycle security alarm lock.market "sword."
Although they all display products account for the"Now we have a common foreign businessmen
company less than 10%, but the degree of concern byidentified products, in addition to Chinese and our
the customer as much as 90% of the remainingproducts, but also value our brands. For example, in
products the old section.Korea, the consumer will identify with our common
"The power of innovation is enormous, it can bringlocks." Ming said the chapter.
unexpected rewards to the enterprise." Ming said theTo wear this "sword" They not only spent a thought,
chapter. Lock industry in Wenzhou, since the secondbut also a lot of profit to pay the price. Since 1991, GM
half of the decline of foreign trade export enterprises,in product packaging and promotional shoot with
innovative enterprises decrease of 10%, but not"TONYON" trademark.
innovative enterprises up to 40% decline.